Aesthetic isn’t just applied to the visual image and graphic quality, but also covers sound and how the system works – how organized and orderly fashion the web design can be. In fact, it is such a norm for people to think that the idea of web design is to have the most perfect graphic interface. The web design doesn’t have to be pretty, perfect and eye-pleasing, the functionality and animation are also counted as the aesthetic values of a web design.
The structure of the website is somewhat the important factor in web design. It is related with the type of platform used to represent the content in your website. You can use basic coding language or perhaps a script such as WordPress or Wix. These options have their ups and downs and still affect the search engine optimization rank. After all, large code with a lot of unnecessary errors and unwanted coding can merely affect the loading process, thus your SEO ranking.
When it comes to design, our clients (and also designers) might think that web design is all about suiting our visual and graphic taste instead of reaching the objective; which is the ability to fit in with our targeted audiences and customers. The most common error is designing a website just to look hip instead of suiting the purpose of the business. Of course, visual and graphic appeal matters. Even so, the look is not everything about a web design. Not everyone on this planet has the mutual interest. Technically different people crave different things. It’s not that you have to build and design a website with different themes altogether, no. The aesthetic values in web design are;
- The easy navigation
- Theme and color schemes
In terms of easy navigation, well it’s quite obviously that any website with a simple and lesser navigation tab is what people mostly love. Since the famous nowadays terms are simplicity and minimalist, customer prefer simple flow and they despise complications (a lot) The navigation also should be straightforward and easy for visitors to look up the type of content that they want.
When you decide the main aspect – which is color – don’t go for the bright, neon-like group. They are not the market purpose type. Yeah, you might want your brand to have a fun identity to it but again, say no to bright colors. Color choices have to be safe plus, won’t scare away your potential customers and buyers. Color is the reflection of your brand thus making an image of your website.
The website that you build have to indicate the brand that you want to showcase to people. Along with your logo and colors that can be easily identified by many. It should have a sense of an attractive aura that can simply grab attention.
Everyone knows the basic 101 of aesthetic web design is the images. What we often see at a lot of business websites is that the photo content can be found from stock images (Why? Because they are copyright-free and can be used commercially) How about be original and put photos of your real office and your real employers. Apart from gaining trust, you can also show the legitimate products that you sell. Let’s be real, stock images are typical and boring.
Uniqueness and flexibility of a web design set business websites apart. Be dare and different, plus think outside of the box. Your website still have to look exceptionally remarkable. Web design Malaysia knows how to assist you.